New tourism wave in Vietnam: more travellers reached
Experts believe that Vietnam will be an attractive destination for more and more tourists in the time to come, as the image of Vietnam is becoming well known in the world.
Vietnam has become an attractive destination for different types of tourists. Popular tourists find Vietnam a place they need to visit after they hear about Vietnam’s joining of the WTO and Vietnam’s successful organisation of the APEC summit 2006. Moreover, Vietnam has also attracted ones who want to come to visit the wonderful landscapes here and seek business opportunities at the same time.
More rich visitors will knock on the door
The fact that a lot of international political officials came to Vietnam in November to participate in APEC summit 2006 is a milestone worth remembering in Vietnam’s tourism industry. It is clear that the satisfaction of the states’ leaders has been the best advertisement for Vietnam.
Duc Tung, an official from a travel company, said that it was not by chance that the Hollywood couple Brad Pitt and Angielina Jolie came to Vietnam just several days after the APEC summit ended. It is clear that the name of Vietnam has become attractive in the eyes of foreign tourists.
Experts said that the number of tourists coming to Vietnam, especially rich travellers, has been increasing sharply in recent days.
Statistics from the Vietnam National Tourism Administration (VNAT) showed that the number of European tourists coming to Vietnam in October 2006 rose by 150% over the same month last year, including a 230% increase in the number of Norwegian travellers, and 131.7% increase in American tourists.
VNAT officials have forecast that the number of MICE (meeting, incentives, conference, exhibition) tourists will increase considerably in the time to come. Saigontourist reported that 6,420 MICE tourists have booked tours, raising the total MICE tourists of the company in October to 36,600. Other travel companies have reported they have got contracts to receive 1,000 tourists each.
More visitors need more accommodations
Experts said that there are big opportunities for Vietnam’s tourism industry as more and more rich tourists will come. However, Vietnam’s tourism seems to be unready to receive the new tourism wave.
According to travel companies, during APEC summit week, many groups of rich travellers could not come to Hanoi as they could not book accommodations. Travel companies sometimes had to refuse to provide tours on busy days. Meanwhile, the current facilities are not good enough to receive travellers who need high-grade services.
VNAT’s Deputy Director General Pham Tu acknowledged that Vietnam still lacks high-grade hotels to receive visitors. In addition, there are not many high-grade restaurants, shops and entertainment complexes to serve travellers.
Mr Tu said that the lack of facilities now in Vietnam proves to be a good opportunity for investors. In 2006 alone, investors have promised to inject $5bil in projects serving tourism.
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