The event will feature a travel fair, a food festival and a tourism photo exhibition among other activities.
Nguyen Bao Anh, Deputy Head of tourism promotion at the HCMC Department of Culture, Sports and Tourism, told that the organizer targeted 150 booths for this year’s event, 10% more than last year.
The event will focus on attracting local travelers to Vietnam by giving travel service providers an opportunity to promote their services directly, especially for the summer season.
The organizers expect 100,000 people will join HCMC Tourism Day to book tours and other tourism services.
“The event will promote new products for the summer travel season, promotion tours, and lucky draws to encourage more local people to travel,” the organizer said.
Anh added that the event had been moved from the Dam Sen Culture Park in District 11 to a more convenient venue in downtown HCMC to make it easier for visitors to join.
The department is inviting foreign tourism representative offices from Malaysia, Thailand and the Philippines to join the event too.
The organizer will spend more than VND4.2 billion on the sixth event. Nearly VND1.3 billion will come from the city’s tourism promotion budget.